Windows code signing in 2021

[Franco_X]

Microsoft seems to have relaxed the rules somewhat on unsigned applications in the past couple of years. What’s considered required now? Can I publish a Xojo executable (not to an app store but to my own website) and expect users to download and use it without significant problems? Or is an expensive EV certificate still considered essential?

Thanks!

[Jeff_Tullin]

Nothing you can do will stop some virus checkers from complaining about your app, even when they have nothing to complain about. (Heuristic/generic messages)
They only make money if they scare people.

An ordinary certificate helps - without one people will really struggle to install.
An EV certificate pays more things to keep quiet.