Facebook Ads

  1. 2 weeks ago

    Jeremie L

    Mar 21 Pre-Release Testers, Xojo Pro, XDC Speakers, MVP Europe (France) - packr.app
    Edited 2 weeks ago

    Creating a new thread to not hijack this one: https://forum.xojo.com/59008-mac-app-stores/

    @Michel B Hi Jeremie. Have you done Facebook ads already for your apps ?

    Yes I started a campaign yesterday, only targeted to Instagram feed for the moment.

  2. Beatrix W

    Mar 21 Pre-Release Testers, Third Party Store Europe (Germany)

    Do you have an Instagram feed for you app? Does Facebook work for your app?

  3. Jeremie L

    Mar 21 Pre-Release Testers, Xojo Pro, XDC Speakers, MVP Europe (France) - packr.app

    I created an Instagram feed yesterday just to run ads.

    I also have a Facebook page for two apps. Unfortunately I'm quite lazy and don't post much.
    1000 likes so far for this one: https://www.facebook.com/PackrApp/

  4. Jeremie L

    Mar 21 Pre-Release Testers, Xojo Pro, XDC Speakers, MVP Europe (France) - packr.app
    Edited 2 weeks ago

    Currently what brings the most people to my App Store pages are:

    1. App Store Search
    2. Google Search
    3. Cross-marketing in my apps
    4. App Store browse
    5. People sharing my app to others on WhatsApp/Messenger/Snapchat

    I had a go at App Store Search Ads but the ROI isn't interesting at the moment.

    For #3, in each of my apps I have a screen that displays all of my other apps. Also random pop-ups linking to my other apps.
    This works really well for one of them, approximately 20% of all revenue is generated by that specific screen in the other apps.

  5. Michel B

    Mar 21 Pre-Release Testers, Xojo Pro

    Great insight. Thank you, Jeremie :)

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